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Results of search for 'su:"New products"'
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Authors
Kim, W. Chan
Mauborgne, Renee
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Market segmentation
New products
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1.
Blue Ocean Strategy : How to Create Uncontested Market Space and Make the Competition Irrelevant/
W. Chan Kim and Renee Mauborgne
by
Kim, W. Chan
[author.]
Mauborgne, Renee
[author.]
Material type:
Text
; Format:
print
; Literary form:
Not fiction
; Audience:
General;
Publisher:
BOSTON, MASSACHUSETTS: HARVARD BUSINESS REVIEW PRESS, 2005
Copyright date:
©2005
Availability:
Items available for loan:
Pusat Sumber ILKAP
(2)
Call number:
KZ 658.802 KIM, ..
.
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2.
Blue ocean strategy : how to create uncontested market space and make the competition irrelevant
by W. Chan Kim and Renee Mauborgne
by
Kim, W. Chan
[author.]
Mauborgne, Renee
[author]
Edition:
Expanded edition
Material type:
Text
; Format:
print
; Literary form:
Not fiction
Publisher:
Boston, Massachusetts Harvard Business Review Press 2015
Availability:
Items available for loan:
Pusat Sumber ILKAP
(1)
Call number:
KZ658.802 KIM
.
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